Arts Council: Show Up!

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Arts Council

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Paid Media Management

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Introduction

Simply Social sucessfully won a competitve tender to work with The Arts Council to amplify awareness and participation in the Irish Arts scene.

Objective

To amplify awareness and participation in the Irish arts scene among young audiences, promoting inclusivity and community building through the arts, and invite the younger community back to the arts.

Strategy

Choose a variety of artists at different parts of their journey, from current under-grads to the more seasoned, across different fields and create an Artist Series. Introduce a paid media strategy that accelerates short form content across TikTok and Meta.

Results

Conclusion

Want this effect?
We change metrics, and the game.

10M+

Users Reached

2M+

Users Reached

15M+

Impressions

8%

Engagement Rate

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